Associate Professor Chi Cheng Wu
| Extension | E-mail／Homepage | |
|---|---|---|
| 4647 | ericwu@bm.nsysu.edu.tw |  |
Education
•2001, Ph.D. (major in Marketing), National Taiwan University
•1997, Master of Business Administration, National Taiwan University
•1995, Bachelor of Science (major in Mathematics), National Taiwan University
Present Position
Associate Professor, Department of Business Management,College of Management, National Sun Yat-Sen University.
Experiences
1. 2006.08 ~ Associate Professor, Department of Business Management, National Sun Yat-sen University
2. 2003.03 ~2006.07 Assistant Professor, Department of Business Management, National Sun Yat-sen University
Teaching Courses
Economics, Managerial Economics, Industrial Organization, Microeconomic Analysis, and Multivariate Statistical Analysis.
Field of Research
Apply game theory on marketing topics, such as pricing, promotion, and strategic interactions between channel members.