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2025-10-01 Lecture Information – 2025 NSTC International Scholars Academic Exchange Event
2025-09-22 Lecture Information – Incongruent, but I Get it! How Narrative Transportation Drives Engagement in Virtual Reality Advertising
2025-09-17 Lecture Information –Still manually copying and pasting reports? Let digital employees (RPA & AI Agent) do the work!
2025-05-07 Lecture Information - Bridging and Shaping Effects : Understanding Mediation and Moderation in Marketing Research

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Event Poster & Announcement
2025-09-17 Lecture Information –Still manually copying and pasting reports? Let digital employees (RPA & AI Agent) do the work!(Open new window)
2025-09-22Lecture Information – Incongruent, but I Get it! How Narrative Transportation Drives Engagement in Virtual Reality Advertising(Open new window)
2025-10-01 Lecture Information – 2025 NSTC International Scholars Academic Exchange Event(Open new window)
2025-05-07 Lecture Information - Bridging and Shaping Effects : Understanding Mediation and Moderation in Marketing Research(Open new window)

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