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Curriculum

The MBA curriculum will consist of 1 required courses (3 credits), 6 basic management courses (18 credits) , Ethics and Social Responsibility (1 credits) and 23 elective credits with a total of 45 credit hours. A master thesis is required for graduation. The normal study period of this program will be 2 years; the maximum period of study will be 4 years. The curriculum modules are described as below:


Required Courses:

  • Research Methodolgy

 

Basic Management Courses:

  • Productions and Operations Management
  • Marketing Management and Research
  • Financial Management & Research
  • Human Resources Management
  • Management Information Systems
  • Organizational Theory & Management
  • Business Policy and Strategy
  • Ethics and Leadership 
  • Managerial Statistics
  • Managerial Accounting
  • Managerial Economics (Required by MBA2 students)

 

Ethics and Social Responsibility:

  • Ethics and Social Responsibility

 

Elective Courses
Elective courses are provided for students to develop their expertise in specialized areas, including finance, human resources, information systems, production and operations, marketing, as well as international strategy.

  • Strategy and International Business Management
    • International Business Management
    • Cross-Culture Management
    • International Strategic Management
    • Comparative Study on Cross-Strait Business Management
    • Industrial Competition Analysis
    • International Professional Communication
    • Competitive Dynamics: Concepts, Cases, and Application
    • Strategic Principles in The Art of War of Sun-Zi
    • The Strategic Principles in The Art of War of Lao-Zi
    • Strategic Dynamics
    • Crisis Management
    • Industry Analysis of Emerging Markets
    • Global Leadership
    • Case Studies Analysis
  • Organization and Human Resources Management
    • Organization Learning
    • Systemic Thinking
    • Team Learning
    • Social Network Analysis
    • Organizational Development and Change
    • International Organizational Behavior
    • Happiness Management
    • Business Negotiations and Conflict Management
    • Work Psychology
    • International Human Resource Management
    • Decision Analysis
    • Building and Leading Effective Teams
  • Marketing
    • Marketing Research and Consumer Behavior Insights
    • Marketing Research Method
    • Service Marketing
    • Retail Management
    • International Marketing
    • Strategic Brand Management
  • Finance
    • Financial Statements Analysis
    • Research Methods in Finance
    • Securities Market Analysis
    • Behavioral Economics
    • Industry Data Analysis
    • Computer Application in Financial Management
    • Application and Innovation For Fintech
    • Risk Management Case Study
    • Case Studies in Financial Management
    • Quantitative in Business Management
    • Investments
    • Seminar in Finance
  • Law and Business
    • Business and Law
    • International Economic Law-Business & Policy
    • Market and Law
    • Law and Technology in Industrial Policy
    • Regulating Global Corporate Capitalism
    • Ethical, Legal, and Professional Decision-making in Business
    • Law and Competitive Advantages
  • E-commerce and Business Ecosystem
    • Game Theory and Competitive Strategy
    • E- Commerce Model and Business Ecosystem
    • Application of Life-Style Database
    • IoT and Application
    • Supply Chain Management
    • Business Analytics
    • Artificial Intelligence
    • Data Science Management
    • Platform Business Model
    • Virtual Learning (I)
    • Virtual Learning(II)
    • AI Tools for Research and Business
  • Entrepreneurship Management
    • Entrepreneurship Management
    • Creative Management
    • Analysis in Cultural and Creative Industries
    • New Venture and Operation
    • Design Thinking
    • Social Innovation, Entrepreneurship, and Sustainable Governance
  • Technology Management
    • Technological Innovation Management
    • Knowledge Management
    • Introduction to Intellectual Property Rights
    • Quality Management
    • Six Sigma
    • Service Operations Management
    • Business Analysis and Consultancy
  • Research Methods
    • Business Research Methods
    • Essay Writing
    • Qualitative Research Methods
    • Survey of Employees' Attitude
    • Industrial Data Analysis and Causal Inference